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>Magic Wand
Resort
Magic Wand
OUR VISIONTo provide unique, magical and memorable experiences to seriously ill, disabled and disadvantaged children across the world.
OUR MISSION
Through the global network of Merlin attractions , we will create a unique charity capable of delivering both the opportunity and resources to provide magical experiences to the maximum number of disadvantaged children. Through Merlin's Magic Wand, our goal is that of giving support to the arrangements essential to make these memorable trips happen as well as a local outreach programme that takes some of the Merlin Magic to children who are unable to make that special trip.
MEMORABLE EXPERIENCES
Days out.
Many children, through illness, disability or other disadvantages, are not able to experience things that other children take for granted. By providing tickets and financial support, Merlin's Magic Wand aims to ensure that these children can enjoy magical days out with their friends and family at Merlin Entertainments Group's attractions across the world.
Merlin's Magic Wand, providing more and more memorable experiences to children each year:
2008: 2.400
2009: 16.900
2010: 35.000
Taking the Magic to the Children.
Our outreach initiative focuses on bringing "Merlin Magic" to those children who are physically unable to visit the attractions. These take the form of tailor-made installations at organisations such as children's hospices, to create lasting benefits for the children and to create strong links to the community for both Merlin's Magic Wand and the local attraction. Installations take many forms but can include such things as a Merlin-themed play area or a SEA LIFE sensory room.